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Outdoor LED billboards are digital displays made up of tiny LED lights. Amazingly, a wide range of colors can be created just by changing the intensity of the individual color diodes, resulting in eye-catching looks. Often positioned on major roadways and busy expressways, LED billboard signs can boost businesses' popularity and help them stand out while everyone is competing for a larger market share.

Benefits of outdoor LED billboards

One of the primary benefits of outdoor LED advertising screens is that they deliver a memorable experience with maximized visual impacts for passers-by, thus being ideal for any advertising needs. Using LED billboard advertising, companies can develop dialogues with their potential consumers through unlimited creative executions. Besides that, using remote monitoring and digital technologies, instantaneous creative updates can be realized. In other words, professional outdoor LED billboards are time-sensitive and are able to respond in real time to current events and market conditions. Moreover, most outdoor advertising screens on the market are waterproof, making them durable in a variety of climates. It's worth mentioning that besides advertisements, other information, including weather conditions and traffic messages issued by local authorities, can also be displayed.

Tips for choosing outdoor LED billboards

Advertising outdoor LED billboards come in a variety of sizes, designs, and brands. What are the most important factors to consider before deciding on the sizes of outdoor digital billboards? Here are some suggestions. To determine the appropriate size for a certain location, the speeds and types of passing vehicles, their distance from the billboard, traffic restrictions, and desired sign content should all be taken into account. What's more, if a company wants to display video content, it should select a type with a width-to-height that matches the format of the video content. Considering the performance and durability, those outdoor digital billboard signs made from highly waterproof materials should always be prioritized. Furthermore, the area of the billboard, the local's preference, as well as the power supply are all important factors that may influence the final decision.